Google rebrands NotebookLM as Gemini Notebook

Google is renaming NotebookLM, its AI-powered research and note-taking product, to Gemini Notebook, according to TechCrunch. For everyday investors watching Alphabet’s AI strategy, the move shows Google continuing to bring more of its experimental AI tools under the Gemini name, the brand it is using across its consumer and business AI products.

The product is also getting a new feature aimed at making notebooks more useful for analysis. Google said each notebook will become its own secure container, where users can generate and run code to create interactive outputs. Code execution means the software can run small programs inside the tool, rather than only summarize or rewrite text.

That matters for users who collect source material across documents, files, or other inputs and want the AI system to help produce more complex data analysis from it. Google said the feature can pull from multiple sources inside the notebook and create interactive analysis directly within the product.

NotebookLM gets pulled into Gemini

NotebookLM has already gone through several identities. Google first introduced the project at Google I/O in 2023 under the name Project Tailwind, according to TechCrunch. It later became NotebookLM before the latest rebrand to Gemini Notebook.

Google has been steadily adding capabilities to the product over the past three years. TechCrunch reported that those additions have included interactive podcast generation, curated notebooks, video overviews, support for more file types, and an enterprise plan.

The product has reached 30 million users and more than 600,000 organizations, according to TechCrunch. Those numbers put Gemini Notebook in a more serious category than a small AI experiment, even though Google originally presented it as an experimental research assistant.

The tool also helped shape a broader product category. TechCrunch reported that other companies and startups have added features for generating podcasts from source material and building AI research tools after NotebookLM gained attention.

Who gets the new analysis feature first

Google said the code execution update is available to subscribers on its Google AI Ultra paid plan. The company also said Workspace business customers with AI Ultra Access and AI Expanded Access can use the feature.

Users on Pro plans will receive access in the coming weeks, according to Google.

The rebrand also connects the product more closely with Google’s broader AI surfaces. Google said users can already view their notebooks inside the Gemini app. The company also said access through AI Mode in Search is coming soon.

AI Mode is Google’s AI-powered search experience. Bringing Gemini Notebook into that surface could make saved research material more accessible from search, though Google has not provided further details in the information reported by TechCrunch.

For Alphabet, the change fits a familiar pattern: launch an AI feature under one name, test how people use it, then attach it more clearly to Gemini. The company is turning Gemini into the front door for more of its AI work, and Gemini Notebook is the latest product to be brought into that structure.

This story draws on original reporting from TechCrunch.